CERES Gardening Questions
- What potential financial risks does Ceres face as it crafts its strategy for 2007?
- It you were the CFO, how would you approach the issue of crafting a marketing plan for 2007?
- Prepare a presentation to the bank including cash flow projections. What are the prospects for Ceres in 2007 and 2008? What risks might the company face?
- What have been the key factors in the company’s growth?
- how has the stock market responded to the company’s performance? why?
- What should Ceres’s strategic plan be, give the trends in the organic gardening market?
- How would you evaluate Ceres’s marketing efforts? should the Get Ceres program be expanded? why or why not?
- How has the company grown? what is its basic strategy and how has this evolved?
- Is Ceres financially healthy? What parts of the financial statements might be a reason for confidence or a cause of concern?
- Prepare a presentation to the bank. How would you forcast cash flow in 2007-2008? How might the sell-through of products affect this outlook?
- Calculate Inventories for retaillers and amount of sell through